Posts by Jessylyn Los Banos
How Infographics Can Generate Leads With Compelling Data Storytelling
In today’s competitive marketing landscape, potential clients are looking for authority and authenticity when searching for law firms to hire. To help generate leads, law firms are increasingly using infographics to help demystify and explain complex legal concepts to attract potential clients and advertise their services. Infographics are of course not new within the realm…
Read MoreHow Law Clients Can Effectively Communicate With Their Design Team
Launching a design project should be an enjoyable experience. You probably have exciting ideas in mind and are looking forward to creatively improving your brand. Being able to best communicate these ideas with a designer will keep everything moving forward smoothly. While new ventures can be exciting, they can also be daunting. There are many…
Read MoreThe Importance of a Consistent Law Firm Brand Experience
In today’s competitive legal landscape, law firms need to go further to create compelling impact in the minds of their audience. Clients crave efficiency and affordability, and they are adapting to new technologies. To meet these adapting client demands, the legal industry has seen an influx of commoditization, alternative fee structures, vendor reviews and larger…
Read MoreThe Myth of Scrolling
Do Users Still Scroll? There is an age-old myth that scrolling is bad user experience. People do not like to scroll. Users simply do not scroll past “the fold” of a website. With this notion in mind, designers try to keep web pages short. However, this myth no longer rings true. In fact, it is…
Read MoreIs it Time for a Law Firm Website Redesign?
The time has come. You are ready to take the plunge and redesign your website. However, redesigning a website requires a lot of people’s time, money and effort. Before you start your website redesign journey, you will need to evaluate your reasons for redesigning your website and your needs for the new site. Set SMART…
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