Law firms have, for the most part, accepted that having a website is a necessity. While some firms may need to start from scratch with a new website design project,…
Position Yourself as the Expert
With the heightened news cycle and the constant need by online and print media for content, the call for expert opinion, commentary and editorializing is at an all-time high. A…
Optimize Your E-Mail Newsletters For Mobile Devices
The number of people with email-capable mobile devices grows larger every day. As these handheld devices become more and more like full-fledged computers, the number and variety of tasks that…
Using Google Rich Snippets to Make Your Search Results Stand Out
When you conduct a search using any search engine, you are presented with results that will ideally help you decide whether the returned web page is relevant to the information…
If Your Firm is Investing in Social Media, Here’s How You Can Streamline the Process
Social media monitoring can be helpful, but it’s also expensive. Applications generally come with a monthly per user fee, and many charge additionally for in-depth statistics, custom reporting, or management…
Using Your Own Story To Connect with Clients
While your firm may have stellar employees and an array of awards, the truth is, what you offer in the way of legal services probably does not differ much from…
