This month, we speak with John O. Cunningham about how to convince unwilling partners that they should invest in marketing for their firm. Attorneys are sometimes less eager to engage…
Happy Birthday BLF! Thirteen Feels Pretty Lucky
Last month, we celebrated our twelfth issue of the Bigger Law Firm magazine. With our staff split between Florida and California and Google Hangout not yet supporting champagne, we celebrated…
Need to Modify or Annotate a PDF on the Fly? Try These Apps
According to the most recent ABA Legal Technology Survey Report, the number of attorneys using iPads has doubled since 2011: 33 percent of attorneys reported that they use a tablet,…
Debunking Five Common Law Firm Marketing Myths
The discipline of law firm marketing has been growing quickly, in part as a response to changing market realities and in part because as a niche, the field was wide…
TeamWorks: Keep Your Marketing Project Running Smoothly
If your firm has decided to undertake a marketing project, you want the process to run as smoothly as possible. You want a plan that fits your firm’s needs and…
Microblog to get Buzz: Use the Popularity of Sites Like Tumblr to Help Increase Your Reach
In the world of search engine optimization, there is a golden rule: “Content Is King.” If you wish to bring more traffic to your law firm’s website (as you most…
