Websites are simultaneously getting bigger for desktops while shrinking for mobile devices. Optimize your web presence by designing for both. Back in the ancient online days of the late 1990s…
The Evolving Lawyer
Establishing yourself in today’s legal market is a little more complicated than a nice location and a couple of contacts at the paper. While the world advances around them, many…
Lawyers Should Use Social Media to Their Advantage
If you ask Steven Choi, social media is what the Web was made to do. “The killer app of the Internet is social media,” said Choi, a California-based attorney and…
Is Your Online Strategy Holding You Back?
Neglecting your online marketing can have unintended consequences. Combat them by keeping your law firm’s message fresh, modern and consistent. Lawyers often spend days refining their expensive television ads. From…
Put Down the Gavel and No One Gets Hurt
Everyone knows that lawyers go to courthouses and judges use gavels. Moving beyond such law firm marketing stereotypes is a good practice. A law firm’s website works 24 hours a…
Taking the Law into Your Own Handheld
Get away from your desk without sacrificing productivity. Devices such as the iPad, iPhone, and Android smartphones and tablets can allow you to work on more projects at once, save…