How Google Uses SEO For Its Websites

Search engine optimization (SEO) is the process of leveraging adjustments to your website, whether on the site itself or throughout the internet, to increase visibility by earning higher listing positions on search engine results pages. With Google Search being the dominant search engine in the market, almost all businesses attempt to adhere to Google’s primary…

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Google AMP Is a Must for Your Law Firm’s Mobile Strategy

Google AMP

Google is AMPing up the mobile web, and your law firm’s marketing team should be paying attention. What is AMP? The Accelerated Mobile Pages (AMP) Project is an open-source initiative to make webpages load faster on mobile devices, using a stripped-down version of HTML. An AMP version of a webpage has a simpler, more basic…

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