Posts Tagged ‘Marketing Plan’
Are You Paying Enough for Your Marketing?
Advertising costs money. How much should you be spending?
Read MoreChoosing the Right Legal Marketing Mix for 2019
Most lawyers understand the importance of having a good marketing plan. But what many may not realize is that there is no formula for the perfect marketing mix guaranteed to work for all law firms. Adopting a singular, one-size-fits-all approach to marketing would mean ignoring the fact that no two law firms are the same.…
Read MoreHow to Craft a Law Firm Marketing Plan That Works
A law firm’s marketing plan serves as a roadmap to help attorneys work toward the vision they have for the development of their practice. Creating a plan takes the guesswork out of promotional efforts by providing direction and structure to marketing activities. Developing the branding of a law firm is a collaborative process that often…
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