Electronic newsletters can be great marketing tools for law firms, but they often fail. Consider why law firm newsletters fail so your firm will know what mistakes to avoid when…
Artificial Intelligence and the Power to Change E-Discovery
Artificial intelligence (AI) has become so pervasive in our society today that it is difficult to imagine what we would not use it for. Certainly it would be useful in…
Creating Your Law Firm Brand With a Podcast
When it comes to marketing your law firm, there are so many ways to get your message out there. It might be a little overwhelming when faced with the decision…
Merging SEO and Law Content For Optimal Search Performance
Creating quality online content is probably one of a law firm’s biggest goals. Getting it to potential clients in a way that appeals to them is another. They are separate…
Starting a Podcast for Law Firms, an Introduction
Podcasts fit into today’s culture. People are multitaskers, and they do not have to stop what they are doing to listen to a podcast. Anyone can listen as they perform…
Choosing the Right Legal Marketing Mix for 2019
Most lawyers understand the importance of having a good marketing plan. But what many may not realize is that there is no formula for the perfect marketing mix guaranteed to…
