Posts by Cari Cymanski
The Mobile-Friendliness of Your Website will Affect Your Rankings
In 2015 and beyond, the mobile-friendliness of your website may start to affect your overall search ranking. Every year, web prognosticators declare that next year, definitively, mobile search will overtake desktop search. 2015 may be that year, or we may have to wait until 2016. Regardless, as search statistics continue to move in that direction,…
Read MoreHitting the Links: Link Building and SEO for Lawyers
Jason Bland, co-founder of Adviatech Corp. and Bigger Law Firm magazine, on the lessons learned from recent upheavals in Google search standards, and on how to build a more visible website now. Bland starts our interview about link building with a story that is not at all about link building. He tells me about a…
Read MoreBy the numbers: Understanding Google’s Demographics and Interests Reports
Data from new reports inside Google Analytics can help you sharpen your marketing and bring in new cases. Here, you’ll find a primer on Google’s new Demographics and Interests Reports. Over the course of the last two years, legal and regulatory scrutiny of online user privacy has resulted in a slew of changes to the…
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