Google is AMPing up the mobile web, and your law firm’s marketing team should be paying attention. What is AMP? The Accelerated Mobile Pages (AMP) Project is an open-source initiative…
Want to Capture Up To 84 Billable Hours a Year on Mobile Time Alone?
Tracking billable time is one of the most critical and potentially pernicious tasks a lawyer faces. The tedium of counting time minute-by-minute is met with nearly universal condemnation regardless of…
Attorney Locator Apps & Mobile Online Marketing
EmPower and attorney locator apps offer new opportunities for exposure Finding attorneys online via legal apps is not new, but some recent additions to the market are accelerating competition. Google…
Staying Ahead in Google’s New Mobile World
How does Google judge mobile-friendliness in a post-Mobilegeddon world? Google began rolling out its most recent major algorithm update, hyperbolically dubbed Mobilegeddon, on April 21. The change only affected mobile…
Send Mobile-Friendly Emails
Everything a law firm does online should be mobile-friendly. Finding a mobile-responsive solution for the firm’s website is the first step. Then, make sure your marketing emails are mobile-friendly, too.…
The Mobile-Friendliness of Your Website will Affect Your Rankings
In 2015 and beyond, the mobile-friendliness of your website may start to affect your overall search ranking. Every year, web prognosticators declare that next year, definitively, mobile search will overtake…