Text Message Hack

Don’t let your law firm get hacked by a text message

December 14, 2016

With offices moving to the cloud, more lawyers are using their own hardware to stay productive while away from the office. Merging personal and professional data on the same device opens both sides to cyber attacks. Most workplaces are fully online: Printers and landlines are networked, paper files are being digitized and indexed for searching,…

How to Optimize Your Law Firm’s Website for Voice Search

May 20, 2016

According to Google CEO Sundar Pichai, 20 percent of the searches on Android and Google’s app are voice searches.

Want to Capture Up To 84 Billable Hours a Year on Mobile Time Alone?

October 16, 2015

Tracking billable time is one of the most critical and potentially pernicious tasks a lawyer faces. The tedium of counting time minute-by-minute is met with nearly universal condemnation regardless of its necessity. Losing time, even a mere 15 minutes a day, whether on your smartphone or your desktop machine, has the potential to add up…

Attorney Locator Apps & Mobile Online Marketing

May 22, 2015

EmPower and attorney locator apps offer new opportunities for exposure Finding attorneys online via legal apps is not new, but some recent additions to the market are accelerating competition. Google is now showing apps in mobile search results, which provides an excellent opportunity for attorneys to reach potential clients who are increasingly using smartphones to…

Staying Ahead in Google’s New Mobile World

May 8, 2015

How does Google judge mobile-friendliness in a post-Mobilegeddon world? Google began rolling out its most recent major algorithm update, hyperbolically dubbed Mobilegeddon, on April 21. The change only affected mobile searches, and it was feared it would drastically affect the rankings of websites that do not have a mobile-friendly version. Google quietly makes hundreds of…

Send Mobile-Friendly Emails

January 19, 2015

Everything a law firm does online should be mobile-friendly. Finding a mobile-responsive solution for the firm’s website is the first step. Then, make sure your marketing emails are mobile-friendly, too. Why is it important to make sure emails are mobile-friendly? Up to 51 to 66 percent of your email recipients are opening your messages on…

The Mobile-Friendliness of Your Website will Affect Your Rankings

January 13, 2015

In 2015 and beyond, the mobile-friendliness of your website may start to affect your overall search ranking. Every year, web prognosticators declare that next year, definitively, mobile search will overtake desktop search. 2015 may be that year, or we may have to wait until 2016. Regardless, as search statistics continue to move in that direction,…

Responsive Design: Focusing on Percents, Not Pixels

September 26, 2014

In just a few years, responsive design has gone from an experimental concept to mandatory practice. A responsive site displays the same content at the same URL in every case, but it accommodates the screen size on which it’s being viewed. In a world of smart phones, tablets, HDTVs and even wearable computers, your site…