Avvo Legal Services launched in 2016 offering limited-scope, fixed-fee, legal services in 18 states. Avvo terminated the service in July. The service offered direct access to attorneys who provided limited-scope…
How to Create a Video Marketing Strategy for Your Law Firm
With YouTube, Facebook Watch and the recently launched IGTV, reaching potential clients through video is easier than ever, making now the perfect time for your law firm to develop a…
Track Your Online Law Firm Marketing Results
For Organic and Paid Campaigns. A strong online presence is vital to the success of a business development strategy for law firms across all practice areas. People like to know…
What Should Lawyers Know About Voice Search?
As a lawyer, you likely are accustomed to asking the questions. But more and more of your potential clients are vocalizing their own queries – literally. Voice search is on…
A Lawyer’s Guide to Developing High-Ranking Content
Law firms operate in competitive environments, which means having high-ranking content is vital to gaining website traffic and leads that convert. Not only does having great content make for a…
Update Your SEO for Voice Search
The method a person chooses to perform a search affects the contents of that search. Between phones, smart home devices, personal assistants and good old-fashioned desktop computers, internet users have…