Garnering customer’s trust is incredibly valuable for businesses, especially law firms. Therefore, testimonials are highly valued for law firms as a legitimate, honest credibility boost that communicates confidence to existing…
How Law Firms Can Get More Podcast Subscribers
Over 68 million people listen to weekly podcasts on various platforms. Podcasts are an excellent marketing resource for all types of businesses, including law firms. Due to their popularity, podcasts…
Law Firms Want a Trustworthy Website, but What About Google’s Algorithms?
Law firms strive to create professional and attractive websites. For clients to hire them, law firms need to have a trustworthy website. However, a trustworthy site is also important to…
Video SEO For Law Firms
Search engine optimization (SEO) is not just for law firm websites. It can also be used for YouTube videos. Paying attention to video SEO can boost a law firm’s online…
What Is Domain Authority and How Is It Relevant for Law Firms
Search engine optimization (SEO) improves the quality and quantity of website visitors coming from search engines like Google to a site. Domain authority is a term commonly used when talking…
Creating a More Compelling and Interesting “About” Page to Drive Traffic and Convert Leads
One of the most important – but also overlooked – pages on any law firm’s website is the “About” page. Simply stated, an About page is a webpage where prospective…