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Journalist interviews lawyer

How to Get Local News Outlets to Cover Your Law Firm’s Big Case

    

Reaching out to local news outlets is a strategic move for law firm marketing directors aiming to enhance their firm’s visibility and establish its members as thought leaders in their practice areas. This article will guide law firm marketing directors through the process of engaging local news outlets to cover new cases, offering practical advice…

Best live chat for lawyers

What are the best live chat services for lawyers?

    

Your law firm has invested hundreds of thousands of dollars to get people to your website. Once their, you have to make it easy to contact your firm and that means offering more than just a contact form and phone number. Live chat services can help connect you to prospective clients who are ready to…

Confused robot

What ChatGPT Can’t Do as Told by ChatGPT

 

ChatGPT, developed by OpenAI, is a powerful artificial intelligence language model that has revolutionized the way we interact with machines. It’s capable of generating human-like text and comprehending complex queries, making it a valuable tool for numerous applications. However, like all technologies, it’s not without its limitations. This article will explore areas where ChatGPT falls…

Bilingual lawyer meeting with a client

Harnessing the Power of Bilingual SEO for Law Firms

  

Bilingual law firms have a unique opportunity to broaden their client base and extend their services to a wider demographic. However, just being bilingual is not enough; effectively leveraging bilingual SEO can make a significant difference. This article will explore the concept of bilingual law firm SEO, its benefits, and how to implement it for…

Lawyers used ChatGPT

Lawyers in New York Used ChatGPT and Now Face Possible Sanctions

  

Several lawyers are under scrutiny and face potential sanctions after utilizing OpenAI’s advanced language model, ChatGPT, for the drafting of legal documents submitted in a New York federal court. The attention surrounding this matter stems from the erroneous citation of non-existent or irrelevant cases by ChatGPT. The adoption of AI in legal practice is not…

Google Changes the Rules for AI Content

Google has Changed their Mind About AI Generated Content

   

Their change in terms essentially amounts to, “Yes, you can use AI tools to help create quality content but it had better be good.”

Law Firm Marketing Director

What Makes a Great Law Firm Marketing Director?

     

In an ever-changing legal landscape, an exceptional Law Firm Marketing Director stays ahead of the curve. They adopt a visionary perspective to navigate through intricate legal landscapes and drive the firm’s marketing initiatives. This involves identifying market trends, predicting client needs, and planning innovative marketing strategies to secure a competitive edge.

Writing press releases for law firms

How Law Firms Can Effectively Use Press Releases

   

Press releases allow law firms to share their successes, announce new hires or promotions, and position themselves as thought leaders in their respective practice areas. In this article, I will share best practices for writing a great title, writing a great summary, and telling your story in a meaningful way, as well as provide scenarios…

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