Posts by Bigger Law Firm Magazine
What Lawyers Can Learn From the CFTC Starter Guide for Smart Contracts
The U.S. Commodity Futures Trading Commission (CFTC) on November 27 released a public guide to explain the uses, risks and benefits of smart contracts. The guide aims to provide practical information for in-house lawyers and others interested in learning more about successfully implementing the technology. The 32-page document, called “A CFTC Primer on Smart Contracts,”…
Read MoreSmall Law Firms Worried About Cloud Security, Says Report
Lawyers and small law firms are somewhat hesitant to adopt cloud-based services, according to a recent report released by the American Bar Association (ABA). Confidentiality and security are their top two concerns when it comes to using the technology. The ABA’s Legal Technology Survey Report examined the technology usage and habits of solo lawyers and…
Read MoreFacebook’s Targeted Job Ads Allow Companies to Exclude Women, Says ACLU Lawsuit
Facebook is facing a gender discrimination lawsuit that accuses the company of allowing employers advertising on its platform to target employment ads exclusively to male candidates. The American Civil Liberties Union (ACLU) filed a federal complaint with the Equal Employment Opportunity Commission (EEOC) on September 18. It alleged Facebook has given advertisers a way to…
Read MoreFive Common SEO Myths Debunked That Lawyers Need To Know
The only constant in the realm of search engine optimization (SEO) is change. SEO standards have evolved so much over the years that it can be difficult to separate fact from the misinformation that is widely circulated online. Most SEO myths revolve around Google, which is the primary source of traffic for most websites. The…
Read MorePersonal Branding Tips for Attorneys
The way you present yourself as a professional affects everything from your relationships with clients and peers to your reputation in an industry. Personal branding is a conscious decision about how you want to be perceived by others and a deliberate effort to shape that image. Attorneys can harness the power of personal branding to…
Read MoreA Lawyer’s Guide to Developing High-Ranking Content
Law firms operate in competitive environments, which means having high-ranking content is vital to gaining website traffic and leads that convert. Not only does having great content make for a better website, but it also boosts rankings as search engines are known to reward sites that have quality, original content. There are several key components…
Read MoreHow to Craft a Law Firm Marketing Plan That Works
A law firm’s marketing plan serves as a roadmap to help attorneys work toward the vision they have for the development of their practice. Creating a plan takes the guesswork out of promotional efforts by providing direction and structure to marketing activities. Developing the branding of a law firm is a collaborative process that often…
Read MoreU.S. Cryptocurrency Regulations a Work in Progress
The rapid growth of bitcoin and other cryptocurrencies in recent years has posed some important regulatory questions. Price volatility, along with large amounts of investor funds being poured into cryptocurrencies, have raised concerns about fraud, pump-and-dump schemes, money laundering and other illegal activities. Policymakers around the world are taking steps to protect investors while at…
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