Posts by Kerrie Spencer
There Is No Attorney-Client Privilege Between You and ChatGPT
Your clients are talking to AI about their cases. They’re typing injury details, facts of their accidents, what they told their doctors, what they’re afraid of, what the other side might argue. They’re doing it before they call you. They’re doing it the night before their deposition. They’re doing it because it feels private, because…
Read MoreThe Need for Speed? Not for law firm rankings
For the better part of a decade, law firms have been told the same thing: your website is too slow, and that is why you are not ranking on Google. The pitch is clean and simple. Google says speed matters. Your PageSpeed score is bad. Pay us to fix it, and your rankings will improve.…
Read MoreHow Google’s Helpful Content Update Relates to Law Firms
According to Google Search, they’re about to launch the “Helpful Content Update,” which is intended to make sure people surfing websites online are seeing more helpful, original content, written for people by people.
Read MoreLaw Firm Landing Pages Need to Be Up to Date
Having an expired landing page or two on your firm’s website may not seem like a big deal, but it can kill your Google rankings.
Read MoreLaw Firm CTAs and How to Improve Them
Descriptive CTAs are far more valuable and more relevant to search engines and your visitors.
Read MoreYou Can Fix Wrongly Ranked Pages for Your Law Firm
Wrongly ranked pages are a common problem. When something like this happens, Google is not seeing the page you intended to rank as a good destination for web traffic.
Read MoreHow to Repurpose Your Law Firm’s Webinars
Capitalize on the success of the webinars.
Read MoreGoogle Knowledge Graph May Be Valuable for Law Firms
The Knowledge Graph uses the information on the web to understand real-world connections between the data it collects.
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