Posts by Roxanne Minott
How to Promote Your Content Effectively
Many companies are unsuccessful at the promotional aspect of content marketing. They mistakenly believe that creating and posting content on social networks is enough for them to obtain positive feedback and attract new clients. However, that is unlikely to occur without content promotion efforts by the company. Lawyers should think about promotion from the time…
Read MoreIs Advertising Breaking the Internet?
Online advertising is often criticized for failing to serve the needs of consumers. Articles, videos, banners and other ad content are designed to advance the objectives of the corporations that finance them, without any respect for user experience. Users have started to abandon videos due to pre-roll ads that are excessively long and uninteresting. Visitors…
Read MoreApple Confronts Lawsuits Following Its Statements That It Slowed Down Aging iPhones
Apple is facing at least eight lawsuits filed in a number of federal courts after the company disclosed that it slowed down its iPhones to make up for the poor performance of its batteries. The lawsuits allege that Apple committed fraud against its iPhone users when it slowed down the devices without informing them. The…
Read MoreImage Optimization for Lawyers and What Factors to Consider
Search engine optimization (SEO) is usually associated with optimizing written content. However, it also refers to the expansion of a website’s search traffic by optimizing videos and images. Optimizing your images provides your website with another opportunity to be found by way of an image search, and a logo and graphics can be equally as…
Read MoreLawsuit Alleges Price Fixing by Generic Drug Manufacturers
A group of several states has leveled accusations against important figures in the generic drug industry. The states allege that these drug manufacturers engaged in a widespread price-fixing conspiracy, and recently expanded a prior lawsuit to include several other drug manufacturers and medicines. The attorneys general of 45 states and the District of Columbia filed…
Read MoreHazing Incident of a Fraternity Pledge at Another University Campus
In Baton Rouge, Louisiana, police are conducting an investigation into the death of Maxwell Gruver, a freshman at Louisiana State University (LSU), who lost his life following a gathering at a school fraternity. Authorities believe his death was caused by hazing, which is a misdemeanor that results in expulsion from school, and is punishable by…
Read MoreHow Should Lawyers Respond to Negative Reviews Online?
Among the most significant elements of an attorney’s marketing strategy are client reviews. Research has shown that reviews may have a considerable effect on attorneys’ rankings in search results. Studies have revealed that 84 percent of consumers trust an online review as much as a referral from someone they know and 88 percent of consumers…
Read MoreThe Newly Imposed Sanctions on North Korea
The recent imposition of new sanctions on North Korea by President Trump will target people and companies that finance and facilitate trade with North Korea. Trump explained his actions by stating that North Korea’s development of nuclear weapons and missiles poses a serious threat to world peace and security. He stated that his new executive…
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