Design
Can motorists pick your billboard out from all the other advertising noise? They should be able to. A billboard can introduce your firm to potential clients while building brand recognition within your local market. Not everyone who sees your billboard will be in immediate need of legal services; however, for certain practice areas especially, establishing…
Some people refer to typography an art, and indeed, well-designed type can be quite beautiful. However, the practice of visually arranging text is at its heart utilitarian.
Finally, the values and needs of the visitor are taking priority over the predilections of both designer and lawyer.
Although they are popular features of attorney websites, the key question to ask is whether the average person cares about attorney ratings.
Planning is a necessary component in the creation of any successful logo. A logo is the face a firm presents to the world, and it needs to speak for the firm in a memorable way. While the decisions made about a logo should be unique to the firm, there are some universal elements of good…
An effective design brief helps ensure your project is successful You are kicking off a design project and looking forward to the great product you will soon be launching. How do you ensure you will receive a design that you like and that is effective? How do you explain your vision and needs to your…
Videos have become an integral part of our digital culture not just as a communication medium, but also as an advertising tool. Video ads on Facebook, Twitter, YouTube and other online channels form a key part of the advertising landscape in 2015. According to the Content Marketing Institute, 74 percent of marketers in North America…
Optimizing web pages is a never-ending task, and when every millisecond matters, vector based graphics are the way to go. It was hard to discuss web design in 2014 without referencing responsive web design. Considering the growing landscape of screen sizes, designers and developers were, and still are, looking to code a device agnostic layout…
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