We have all seen the lawyer television advertisements that make us wince. These commercials often use low quality production and trite language, or else have unconvincing acting and overused legal…
New Targeted Approaches to Social Media Marketing
To be competitive in today’s legal environment, law firms must have an online marketing strategy.
Social Networks Unmasked
Social networking is not just social anymore and not just for techies and young people. It is about professional networking, visibility, marketing and staying current with the times. Of course,…
If You Aren’t Using Hashtags You are Preaching to the Choir
Law firms should use hashtags to get their message out to the widest, most relevant audience The hashtag was born out of necessity as an organizational tool. Hashtags allow users…
Use Social Media to Build Relationships With Your Law Firm
Social media platforms do not work like law office brochures, no do they deliver leads like an attorney’s website can. Instead, the value of social media is in building relationships…
Looking for a Publishing Power Boost? Consider Using LinkedIn’s Long-Form Posts
LinkedIn’s publishing platform is one of the newer blogging platforms available for a law firm to maximize its exposure. Launched at the beginning of 2014, LinkedIn’s platform is designed to…