Marketing

WordPress Plugins for Law Firms

Supercharge Your Law Firm’s Website: 5 Must-Have WordPress Plugins!

    

Are you looking to maximize your law firm’s website’s potential? You’re in the right place. WordPress offers a wealth of plugins that can improve your website’s functionality, from search engine optimization to online event scheduling. Here are five must-have plugins for law firms: Gravity Forms – Communication is key when it comes to your law…

Law firm partner learning about SEO

How to talk to the partners about SEO

  

As a law firm marketing director, you understand the importance of SEO in driving traffic to your website and generating leads for your firm. However, convincing the partners of your law firm to invest in SEO can be a daunting task, particularly if they do not understand its benefits. Here are some tips on how…

Law Firm UX

The Psychology of User Experience and Its Impact on Law Firm Marketing

   

User experience, commonly referred to as UX, is an essential aspect of any marketing strategy, including law firm marketing. It encompasses everything that the user experiences while interacting with a product or service, including ease of use, accessibility, visual appeal, and overall satisfaction. The psychology behind user experience is a fascinating subject, and understanding it…

How law firms are upgrading their practices in 2023

How Attorneys Plan to Build Bigger and Better Law Firms in 2023

   

With each New Year, businesses and law firms alike look for ways to improve their practice. We wanted to know what some of the nation’s top law firms were working on for 2023… so we asked them! Here’s what law firms are doing to build bigger (and better) law firms in 2023.

A canary generated by OpenAI's Dall-E

What Larry, the Hairy Canary Can Teach Us About ChatGPT’s Ability to Generate Unique Content

    

OpenAI’s ChatGPT bot has been generating a lot of buzz. But can it generate unique content, over, and over, and over again? To find out, we created a fictional character named Larry, the Hairy Canary and asked ChatGPT to write a poem… and then another poem. And then another. Over the course of our tests…

YouTube Handles for Law Firms

Getting a Handle on YouTube Handles for Lawyers

    

One of the profound ways social media have shaped all our lives is by making networking and connecting conveniently.

Lawyer focusing on content

How Law Firm Marketing Directors Can Keep Attorneys Focused on Content

  

Content is an essential part of a successful law firm marketing strategy, and it is important that attorneys respect the necessary time investment.

Google Mobile for Search for Lawyers

How Your Law Firm Can Take Advantage of Google’s New Mobile Search Design

     

Google is emphasizing visual search, with greater integration of images and videos.

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