To be competitive, every firm needs a marketing strategy that fits its needs for lead generation and business development. Determining the specific tactics that work for your firm will take…
Lawyer Spotlight – Todd J. Leonard
Meet Todd J. Leonard. Mr. Leonard is a personal injury lawyer with a practice in New Jersey. We caught up with Mr. Leonard and had a chat about his career…
The Importance of a Consistent Law Firm Brand Experience
In today’s competitive legal landscape, law firms need to go further to create compelling impact in the minds of their audience. Clients crave efficiency and affordability, and they are adapting…
Going Beyond Branding: A Law Firm’s Need for SEO
Branding is important to a law firm, but in the context of getting new clients, search engine optimization (SEO) is the key. When people search for an attorney on their…
Law Firm Mini-Apps on Google Search and the Google Assistant
Google I/O, the search giant’s developer conference, is held annually in May. The three-day event is located at the Shoreline Amphitheatre in Mountain View. Many of Google’s most renowned products…
How Law Firms Can Deal Effectively With Negative Reviews
Getting a bad review from a disgruntled client is not a unique occurrence. Bad reviews can erode a law firm’s local ranking, tarnish a law firm’s reputation and dissuade potential…
