In today’s competitive marketing landscape, potential clients are looking for authority and authenticity when searching for law firms to hire. To help generate leads, law firms are increasingly using infographics…
The Controversial Link-Building Practice That Google Will Not Penalize Your Law Firm for Using
Often, law firms prefer to play it safe with their online marketing strategy for fear of scaring off potential clients. This is reflected in the language law firms use on…
Spotify Ad Studio: A Guide for Attorneys
As with seemingly everything else, advertising has evolved rapidly over the last few decades. The scope of advertising opportunities extends far beyond a simple radio ad on a local station…
How Law Firms Can Strategically Rebrand to Capitalize on Unique Opportunities
When someone sets out in search of hiring a law firm, there is a good chance that they have little idea what it is they are looking for. Often, prospective…
The Complete Law Firm Website Launch Assembly Guide
A successful website launch is critical for your firm’s business development, and with all the moving parts, it is easy to miss important steps. Avoid the mistakes that countless developers…
How Law Clients Can Effectively Communicate With Their Design Team
Launching a design project should be an enjoyable experience. You probably have exciting ideas in mind and are looking forward to creatively improving your brand. Being able to best communicate…
