Lawyer Spotlight: Jason Erlich

Lawyer Spotlight: Jason Erlich

 A person’s work forms a big part of their identity. As an employment law attorney with a practice in San Francisco, California, Jason Erlich has a deep understanding of the disruption that work issues can cause to one’s life. He has dedicated his legal career to advocating for employees who have suffered injustice and illegal…

Read More

A Guide to Planning and Marketing Law Firm Events

A Guide to Planning and Marketing Law Firm Events

Relationships are at the heart of every successful law practice. Hosting an event is a great way to strengthen existing client relationships while developing connections with new prospects and potential referral sources. Events offer opportunities to engage on a deeper level, which is key to forming the trust that is crucial for business development. Face-to-face…

Read More

Big Results for Big Law Firms

Big Results for Big Law Firms

Every competitive law firm needs an effective marketing strategy for lead generation and business development. Law firm marketing plans depend on a variety of factors including the size of a firm, types of clients, practice areas and geographical location. These factors, among others, drive the approach a particular law firm adopts toward marketing efforts. Marketing…

Read More

When Smart Devices Talk: AI and Fourth Amendment Rights

When Smart Devices Talk: AI and Fourth Amendment Rights

Artificial intelligence (AI) is woven into the fabric of our everyday lives, whether it is smartphones in our pockets or virtual assistants in our homes or offices. While smart devices aim to make our lives easier, their proliferation raises important questions about privacy. Today there are a wide variety of smart home products available on…

Read More

Choosing the Right Legal Marketing Mix for 2019

Choosing the Right Legal Marketing Mix for 2019

Most lawyers understand the importance of having a good marketing plan. But what many may not realize is that there is no formula for the perfect marketing mix guaranteed to work for all law firms. Adopting a singular, one-size-fits-all approach to marketing would mean ignoring the fact that no two law firms are the same.…

Read More

Majority of Legal Departments Not Ready for Digitization, Says Report

Legal Departments Digitization

Businesses are going digital. But a recent report reveals in-house legal departments are struggling to keep up with the digitization initiatives of their companies. Only 19 percent of legal teams are prepared for a transition to digital processes. Gartner, a research and advisory firm, reviewed the roles of legal departments across 1,715 global digital business…

Read More